These are some of the most used and most successful CTA’s (Calls To Action) button’s and text for the buttons in the legal industry. There are a lot more out there, however these are the one’s we found most successful. We have included why they work and the best way to use them in your content.
The placement, design, and wording of your CTAs should be carefully considered to maximize their effectiveness. Remember to use action oriented language, create a sense of urgency when appropriate, and make your CTAs visually distinct on your website
These are example CTA buttons, they lead nowhere and do nothing on this site. We can get any of them setup on your site and in your content. Just contact us for this help.
A straightforward CTA that prompts immediate action
This CTA addresses potential clients’ concerns about legal costs upfront and encourages them to take the first step
This CTA offers a specific next step for potential clients
Offering valuable content can attract leads who aren’t ready to commit
For instance: “Download Our Free Legal Guide”
This CTA helps build a long-term relationship with potential clients Example: “Stay Informed: Subscribe to Our Legal Updates”
This CTA conveys urgency and is particularly effective for practice areas dealing with time-sensitive matters
For example: “Need Legal Help? Get It Now!”
This educational CTA can be effective for informing potential clients
For instance: “Understand Your Legal Rights – Click Here”
This CTA offers a convenient option for busy individuals
Example: “Busy Now? Request a Call Back at Your Convenience”
For websites with live chat functionality, this CTA can encourage immediate engagement
For example: “Questions? Chat With Us Live”
Interactive CTAs can be engaging and informative
For instance: “Do You Have a Case? Take Our 60-Second Quiz” When implementing these CTAs, it’s crucial to customize them to your firm’s brand, practice areas, and target audience
This CTA encourages potential clients to take the first step without any financial commitment.
This CTA conveys immediacy and expertise, appealing to those who need urgent legal advice.
Offering valuable content can attract leads who are still in the research phase
This CTA suggests a more personalized and in-depth consultation, appealing to those who want tailored advice.
This CTA addresses the common need for clarity in legal matters and encourages engagement
Promoting educational events can attract potential clients interested in learning more about specific legal topics.
An interactive CTA that engages visitors while providing valuable insights into their legal situation.
This CTA is particularly useful for law firms handling class-action lawsuits or high-profile cases.
Offering a tool that provides an estimate can be a powerful way to engage potential clients, especially for personal injury lawyers.
This CTA encourages visitors to learn more about the firm’s expertise and find the most relevant services for their needs.
This one is ours and does work.